Audience-Purpose-Occasion
This presentation promotes the Hempel Foundation’s annual volunteer trips to our worldwide education projects. It encourages Hempel employees to apply to be volunteers, to help company morale, and to promote the Hempel Foundation’s activities to audiences outside the company.
Notes
Hempel is an interesting company. We are wholly owned by the Hempel Foundation, established in 1948 by company founder J.C. Hempel. We have no other shareholders.
The foundation uses some of the company’s profits to pursue three charitable endeavors:
- “Good initiatives”—Programs in Denmark focused on at-risk children, Danish naval traditions, and the arts
- Research into sustainable, environmentally sound coating technologies
- Education—empowering children to learn in developing nations
Each year, the foundation’s education coordinator, Bente Mølgaard, selects group of volunteers from the company to visit an education project. I applied for and was selected for the 2016 trip to northern Vietnam.
After the trip, volunteers must create public relations materials for use within and outside the company. I presented this PowerPoint deck live. It was later converted into a video which I narrated. The video was created with the help of Tera Humphrey, our marketing and communications associate.
Apparently this presentation was a success within the company. Bente said that she received three times as many applications from the U.S. as ever before for the 2017 trip to Tanzania.
Click the image below for the video version of the presentation.
Note: Be sure to adjust the HD setting for the video to 720p or 1080p.
Click here for the script for the presentation and video.
Technical and Design Notes
- I customized the opening slide with a picture of the volunteer group outside one of our schools. I had to open the slide master in the template and change the picture there.
- I kept the pictures in their original aspect ratios. I could have used a special picture slide in the PowerPoint template to make them full screen, with the Hempel vertex design at the bottom. However, that made the pictures difficult to center. Also, the vertex covered the bottom of the pictures, and a lot of visual information was lost. Instead, I positioned them above the inviolable vertex at the bottom in a standard content slide.
- The PowerPoint and PDF versions are large, and exceed the maximum allowed by Bluehost. If you really want them, I can arrange to get you those files.